
40 %
of older people living in nursing homes don’t receive any visitors.
older people in care.
It's time to connect the 40%.
What we do
Connect the 40% is a connection and gifting platform like no other. It is the first project of its kind to explore the link between older people’s experience of kindness and gratitude and resulting increased life satisfaction, optimism, extraversion and lower stress levels.
Through personalized gift giving, we aim to improve the lives of people living in nursing homes who don’t have someone visiting or acknowledging them on a regular basis.

Most requested gifts for Christmas
All gifts and experiences will be well received because they are matched to the needs and wants of residents. But recently, these have been the most popular!

Chocolate Heaven Hamper Feel Better Box
Indulge the taste buds and senses with this gourmet food and drinking chocolate hamper.

Laughter Yoga for Joy & Happiness: 1x30 min
1 x30 minute sessions to encourage nursing home residents to participate in a number of low-impact exercises and movements while simultaneously simulating laughter.

Tabby Cat - Interactive Companion Pet Orange
The Tabby Cat has white mitts and looks, feels and sounds like a real animal!

Animal Snap
Animal Snap is a set of 48 cards which can be grouped together into different families.
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Helicopter ride
Helicopter ride for residents

Art Therapy - Individual session. 60 minutes
Art therapy is a therapeutic service which makes use of the creative process of making art to improve a person’s well-being.

Digital Calendar Day Clock & Reminder Aid
The Digital LED Calendar Day Clock is an easy to set up, easy to use, tool designed for anyone living with memory problems caused by dementia or other cognitive conditions – or simply those that need a little prompt now and then.

Send kindness
Help make someone’s day and send a gift with meaning.